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Donna Fletcher
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Library Survey Consultants

 
Our Services
We offer a full range of qualitative techniques:
  • Focus groups, including dyads, triads and mini groups
  • Individual interviews - in-person and on the telephone
  • Product placements, including usage diaries
  • In-home observations and visits
  • Retail shopping observations and interviews
We select specific qualitative techniques based on the objectives and client needs for each project.
Our firm handles all aspects of a qualitative project: design, recruiting, facility selection, moderating, analysis and report. If an "a la carte" approach is desired (for example, moderating only with no report), that can be arranged as well.
We conduct research throughout the United States and Canada, and co-ordinate projects in Latin America and Europe.